Privacy Policy

1. Introduction

KeyInsightsAI ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our business valuation services at valuation.keyinsightsai.com.

By using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Business Information

When you request a business valuation, we collect:

• Business financial data (revenue, expenses, EBITDA, assets, liabilities)
• Business operational information (industry, location, employee count, years in operation)
• Supporting documents (financial statements, tax returns, if provided)

2.2 Personal Information

We collect personal information necessary to provide our services:

• Name and contact information (email address, phone number)
• Billing information processed through our payment provider
• Communication records related to your valuation request

2.3 Automatically Collected Information

We automatically collect certain information when you visit our website:

• IP address and browser type
• Pages visited and time spent on our site
• Referring website addresses
• Device information and operating system

3. How We Use Your Information

We use the information we collect to:

• Prepare and deliver your business valuation report
• Process payments and maintain transaction records
• Communicate with you about your valuation and our services
• Improve our valuation methodologies and service quality
• Maintain our market comparables database (anonymized data only)
• Comply with legal obligations and protect our legal rights
• Prevent fraud and ensure platform security

4. How We Share Your Information

We do not sell your personal information. We may share your information only in the following circumstances:

4.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our business:

• Payment processing (Stripe) for secure transaction handling
• Cloud hosting and data storage providers
• Email communication services

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid legal requests by public authorities, including to meet national security or law enforcement requirements.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4.4 Aggregated Data

We may use anonymized and aggregated business data to improve our market comparables database and valuation methodologies. This data cannot be used to identify individual businesses or persons.

5. Data Security

We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Secure payment processing through PCI-compliant providers
• Regular security assessments and updates
• Limited access to personal information on a need-to-know basis

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information and business data for as long as necessary to:

• Provide you with the services you requested
• Comply with legal, accounting, or reporting requirements
• Resolve disputes and enforce our agreements

Valuation reports and associated business data are typically retained for a minimum of 7 years to comply with financial records retention requirements. You may request deletion of your personal information subject to these legal obligations.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal retention requirements)
• Portability: Request transfer of your information to another service provider
• Objection: Object to processing of your personal information for certain purposes
• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided below. We will respond to your request within 30 days.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Understand how you use our website
• Improve our website functionality and user experience
• Analyze website traffic and performance

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

11. International Data Transfers

We serve clients in the United States and Canada. Your information may be transferred to and processed in countries other than your country of residence. We ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by:

• Updating the "Last updated" date at the top of this policy
• Sending an email notification to registered users
• Posting a notice on our website

Your continued use of our services after changes to this Privacy Policy constitutes your acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us: