Our Approach

How We Value Businesses

Three proven approaches. One defensible number.

No black boxes. No guesswork. Just transparent, rigorous methodology you can explain to your clients with confidence.

Why Three Methods?

A single valuation approach tells one story. By triangulating from multiple methodologies, we deliver a range that's defensible in negotiations and reflects the true market value of your business.

Income Approach

50%

Market Comparables

35%

Asset-Based

15%

Scroll to explore each method

50% Weight

DCF / Income Approach

What's your future cash worth today?

The Income Approach projects your business's future cash flows and discounts them to present value. It captures the true earning potential of your business, what a buyer is really paying for.

Best for:Cash-flow positive, stable businesses

Key inputs:Historical financials, growth rates, risk factors

We analyze:3-5 year projections with multiple scenarios

35% Weight

Market Comparables

What are similar businesses actually selling for?

We benchmark your business against real transaction data from our database of 100,000+ completed deals. This grounds your valuation in market reality, not theory.

Data source:100,000+ verified transactions

Matching criteria:Industry, size, geography, timing

Adjustments:Normalized for business-specific factors

Goodwill

Intangibles

Equipment

Inventory

15% Weight

Asset-Based Approach

What's the floor value of everything you've built?

This method calculates the net value of all tangible and intangible assets. It establishes a floor valuation and is especially relevant for asset-heavy businesses.

Tangible assets:Equipment, inventory, real estate

Intangible assets:Customer lists, IP, brand value

Goodwill:Calculated as excess over book value

How We Combine Them

Each methodology contributes to the final valuation based on its relevance to your specific business. The weighted average produces a defensible range, not a single, arbitrary number.

WeightedAverage

Income Approach

Contributes to final value

50%

Market Comparables

Contributes to final value

35%

Asset-Based

Contributes to final value

15%

Weighted Valuation Range

$1.8M - $2.4M

Defensible. Data-driven. Ready for negotiation.

Income 50%Comps 35%Assets 15%

Note: Weights may be adjusted based on your business type. Asset-heavy businesses may weight the Asset-Based approach higher, while SaaS companies may emphasize the Income Approach.

Ready to See It in Action?

Review a sample report or get started with your own valuation today.

Four methodologies.•Expert verification.•24-hour delivery.

Professional valuations your clients can trust. Starting at $399.

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